Marketing | InsideIIM

What goes into an effective decision making process? Ft. TAS Manager Vasundhara N

What goes into an effective decision making process? Find out this and more in an insightful article written by TAS manager, Vasundhara Narang. Every decision we make is a shift from what we want to do to who we become. It’s the same for organizations, and naturally a pressure inducing thought. Every time we enter into a problem statement, especially a time limited project or an internship, we put a lot of thought into the decision we take or recommend our organizations to take. Since this becomes a significant milestone of our projects, I would like to share my personal approach to Decision Making. #SettleForMore

InsideIIM Career Services15 Feb 2022

Your Ultimate Personal Interview Prep Checklist 2022

Are you an aspirant preparing to crack those b-school interviews? Waiting with bated breath to get a call from your dream b-school and wondering which schools you must prepare for? Wondering what aspects of preparation do you need to focus on? Well, we have worked with aspirants like you over the years. We have also conducted multiple interviews with students who cracked their dream b-schools over the years. All this to understand the secret sauce to WAT-GD-PI success. So here, in this article, we give you a list of must-reads, from concepts you must know, to commonly asked PI questions and how to answer them. Peruse this list at your own leisure, and figure out how you can score a convert to one of the top Indian b-schools ! Read on!

Team InsideIIM24 Jan 2022

5 Must-Try Tips For A Shortcut From Sales To Marketing

You’ve been working really hard for years in your sales job, we agree! The cold-calling, pitching, extensive traveling, keeping the josh high all the time and the endless client / customer demands. Do you feel that you don’t see yourself in Sales / Business Development in the long run and that you’re cut out for much more? If yes, maybe it's time to switch to a career in Marketing!

Team InsideIIM21 Dec 2021

Dreamt Of A Career With HUL? Here’s The Chance To Make It Come True

Today, we are used to consuming more data in a day than we did in an entire month a few years ago. Indians spend an average of 5 hours a day on their smartphones as per a recent report by Ericsson Consumerlab. We have instant access to groceries, apparel, entertainment, healthcare, payments, education; all possible due to this internet boom. It has made our lives convenient, given us more information at our disposal as consumers, and also given us more power to be heard. How does this change the equation for marketers?

Team InsideIIM04 Dec 2021

What Does Aditya Birla Capital Look For In Management Trainees?

What kind of talent does one of India’s largest financial services conglomerates look for? What does it take to make it to the prestigious F.A.I.R. Management Trainee programme of Aditya Birla Capital? How can an MBA student like yourself get there?

InsideIIM Career Services04 Oct 2021

Things You Must Know About HUL Before Joining - Register For Unilever Live Sessions Now!

HUL is a dream company for many, this is an opportunity to know the company a bit better. What does the multimillion-dollar company do right to be at a place it is in? Who are the drivers of this success story? How do they make seemingly impossible-looking tasks a cakewalk? How can you be part of this ever-growing company? If these are some questions that you need answers to, InsideIIM and HUL have an amazing opportunity for you.

InsideIIM Career Services25 Sept 2021

A Comprehensive Guide To Converting Your Aditya Birla Capital PPI By ABC Interns

Getting a Pre-Placement Interview at one of India’s leading financial services conglomerates is no short achievement! So congratulations, dear reader, for making it closer to landing at Aditya Birla Capital!

InsideIIM Career Services24 Sept 2021

How To Crack A 20 Lakh Marketing Job | Learn From Experts From Google, P&G, Nestle, Etc.

As countries move from a crisis phase to a renewal phase; the companies are getting a sense of how their worlds have evolved. Value-driven purchases, experience affinity, sanitation & sustainability are themes that have picked up pace. In a McKinsey survey, 96% of the respondents in India have tried new shopping behaviours in the pandemic and 75% of them intend to continue those.

Team InsideIIM17 Sept 2021