Sales & Marketing | InsideIIM

4 Marketing Courses To Help You Get A High Paying Job, Ft. Niharika, IIM L Alum

Wondering whether marketing courses will help you in your career? If you are interested in entry level roles in marketing, say on the sales side or digital or brand, these courses will definitely help you in understanding the business better. So, what are some of the courses that you should be opting for and how are they going to help you in the longer run? Niharika Gupta, an IIM L alumni, currently working at Colgate Palmolive tells you the same.

Team InsideIIM24 Jun 2021

How A CA Bagged A Marketing PPO From Amazon - Nehal Garg, IIM L

Nehal Garg is an IIM Lucknow alumnus, class of 2021. She is also a qualified Chartered Accountant with 2.5 years of work experience. At IIML, she is an Institute Rank Holder and a core member of the college Admissions Committee, Team Ignicion. In this interview, Nehal talks about her summer placement preparation, how she switched domains from finance to marketing, her experience at Amazon as a Marketing Manager intern, and what did she do differently to bag a PPO from Amazon. Let’s dig right into it!

QURESHI BUSHRA ABDUL AZIZ21 Jun 2021

4 Trending Jobs You Can Take Up After MBA | Future Career Trends

Elon Musk, CEO of Tesla Motors, who once said, “I hire people in spite of an MBA, not because of one”. This has always been a longstanding debate! Whether it makes sense to do an MBA at all! Especially in the kind of dynamic times that we are living in, where every concept of business is changing in the blink of an eye! In India, the MBA ecosystem is a bit complex. With such changing dynamics, what are some of the areas that students should look into for a better job prospect? We discuss that in this video.

InsideIIM Career Services18 Jun 2021

Why Brand Manager Is The Most Sought After Marketing Role After B-School? Ft. Niharika, IIM L Alum

Confused about long term career prospects in Sales & Marketing at Top FMCG companies such as HUL, P&G, ITC etc.? How should one decide if a sales role is right for them or if brand management is their true calling? While it is ok to be confused, it isn’t to be uninformed. Hence, we came up with this video to share the career trajectory to a brand manager and explain what a brand manager really does. While this is one of the most sought after roles and sounds extremely glamorous the responsibilities associated with leading a top brand is immense. This video brings to light the different areas of responsibility that a brand manager is expected to tread on and demystifies the role for complete clarity.

Team InsideIIM17 Jun 2021

How To Crack HUL & Colgate Palmolive | Prep Secrets By Niharika, IIM Lucknow Alum

Preparation is an important component to success. One often focuses on the results and plans for it but the truth is one can plan all they want but if they don’t prepare they won’t be ready. In this video Niharika Gupta, an IIM Lucknow graduate talks about how preparation was key to her success and played a pivotal role for her entry into the top FMCG companies i.e. HUL and Colgate Palmolive. According to her, preparation not only helps in tackling stress and anxiety but also helps in making the most out of an opportunity.

Team InsideIIM10 Jun 2021

We Need An Army Of Digital Marketers & Product Managers For Ed-Tech Ft. Mohan K., CEO Emeritus

We all have observed the flood of advertisements on online education platforms, especially in the last two years. Aided by strong Covid-19 tailwinds, the $735-million EdTech market, which constitutes under 1 percent of India's $90-billion private education market, was expected to clock 120 percent growth in calendar 2020 and exit the year at $1.7 billion, according to an ‘EdTech in India' report by Omidyar Network India and RedSeer Consulting. The hybrid mode of learning, people looking to upskill themselves for better job opportunities, an ever-changing job market, everything is contributing to the surge in the EdTech ecosystem. So, we thought, how can we not talk about it, being so closely associated with the industry. Thus, in today's episode of CXO Central, our COO Kunj Sanghvi talks to Mr. Mohan Kannegal, CEO (India & APAC) Emeritus, where they both discuss the future of education & ed-tech in India, what are the gaps & the stereotypes that need to be addressed.

Team InsideIIM31 May 2021

How I Got Into HUL & Colgate Palmolive From IIM Lucknow, Ft. Niharika Gupta

A top B-school seat doesn’t always guarantee a stellar career ahead. The struggle to find the best opportunities and learning starts the moment you enter those gates. So, how can you make sure that you get to work with FMCG market leaders like HUL and ITC if you are a sales and marketing enthusiast joining a B-school? What are the routes through which you can get into these marquee companies. What are the risks associated with each stage of the placement process and how can you make sure you ensure a conversion through these opportunities? To talk more about the sales and marketing process at a top b-school, we today have Niharika Gupta, an IIM Lucknow graduate who has interned with HUL and is currently working for Colgate Palmolive.

Team InsideIIM27 May 2021

IIM Marketing Professor Explains How To Start Learning Marketing Without Reading Any Theory

When it comes to management and business, the depth of knowledge that IIM professors possess is second to none. These individuals literally have PhDs in various areas of business, and one of the biggest reasons why the IIMs are revered across the globe is because of the exceptional education that is imparted in the classrooms. It is not often that one can get access to IIM professors, which is why we at InsideIIM bring to you interviews with IIM professors who share with us fragments of their tremendous repository of business knowledge. In today's video, Dr. Manoj Motiani who is a professor of Marketing at IIM Indore, presents a Marketing masterclass and shares incredible insights that can give you a peek into what its like to learn Marketing in an IIM classroom.

Team InsideIIM26 May 2021