There was a time not so long ago yet distant, a time when connectivity was one of the greatest tasks faced by our country. Telephone tariffs were still exorbitant and landline telephones were the only communication resource available to the common man. Much in contrast to present culture, communication was still as inflexible as the postal days.
I was lying on the football ground, gasping in pain from the hit. It was a direct hit to the chest this time. He had gotten hold of me, pulled me by my shoulders and buried his knee into my skinny chest. As the helpless guy, I had always been, I cried in pain. The social non-acceptance of a man crying embarrassing me even further. There were people around me; laughing, unempathetic… disgusting. I knew I was alone in this. I knew there was nobody who could help me. The teachers viewed me as a weakling and I didn’t have the guts to reveal anything to my family. But there was nothing I could have possibly done, after all, I was ‘not their equal’. My ordeal continued all my school life, all the while hoping I’d never see their faces in my life. But there was very little I could’ve done. They were my only ‘friends’ and for them, all of this was just a way to have fun. After boards, I got into a good college in a far-off neighbourhood. I thought all my nightmares are of the past even though all of them lived in the same colony as I. I had strategized plans to avoid taking routes where I’d have a chance of meeting them. But all behold! The biggest bully among them all was in my college, in the same class. I had lost hope, but oddly enough, he behaved. Hung out with me and my friends at the canteen as if nothing had happened in the past. Even though still fearful, I had somehow believed this absolute horror of a person had somehow become an empathetic ‘friend’; until that day. He had randomly picked stones, aimed at me from a distance and started throwing them. ‘My friends’ had joined him in no time to join the ‘fun’. But this time that was it. I was done with all of this. I needed relief from all of it. Thankfully it was nearing my vacation. I skipped the rest of my lectures till the semester break and only went to college for exams. I started eating healthy and started taking care of my health. Started running in the mornings to improve stamina. Joined the gym to get ripped and in 6 months time, I was a completely changed human being. Initially I was being ridiculed for going to the gym even after being the skeleton of the person I was, but to everyone’s surprise, there I was! Huge and strong. Stronger than the bully himself! From being my ultimate foe, he tried gelling up with me to help him bully others. Never had I ever, till then, had the guts to say no to him and now this was it. I was the owner of my own life. No more planning to avoid routes. No more living in fear. Even though I never had to use my strengths, it certainly was a relief the day I understood that I was considered as a person never to be messed with. The empowerment, the strength that it gave me in those days still remain with me. I believe I wouldn’t even be the confident and strong guy that I am today if it wasn’t for my bully.
The Indian multinational conglomerate with a valuation of US $44.3 billion and operating since 1857 has made it big in every sphere of our lives through quality business practises. Be it in the cement industry, or the retail industry, or in the steel industry, ABG has proved to be big each and every time by ensuring that they play an important part in every sphere of life.
The ascend of a country from poverty to prosperity, from tradition to modernity, is a great and fascinating enterprise. Many such enterprises have been the backbone of our vibrant democracy. One such and probably the most coveted name is Aditya Birla Group.
Aditya Birla Group (ABG) has a legacy of over 150 years and has been there with the lives of innumerable people. It is impossible to believe that one has never used or any one of the ABG’s products or services. It has associated itself with almost every aspect of human life.
Challenges are necessary in one’s life as they make the curve of the life sinusoidal. Else, the curve will be straight, and the life will seem dead. Challenges tests us on so many parameters like patience, understanding, presence of mind, collaboration, sacrifice, etc. that one needs to learn to live life in a better way. One of my ambitions was to do something beyond what I have ever imagined in helping others. I believe that life is not just to live for yourself but is to live for others as well. In wondering when I will be a part of someone’s life that I would create an impact, life put me in one huge responsibility as a human to do so.
It was a weird day at college. My first crush, the quintessential model of perfection in my mind, had just begun talking to me, the awkward guy of the class. It confused me, or rather it bothered me. Little did I know it was the beginning of a very sweet and budding relationship. I often wondered what had made her call me out that day, and I still remember the first ever compliment she had passed. She had liked my shirt, ‘the’ blue shirt. That moment on, the kid in me somehow associated my luck with that shirt. So much so that I never did anything important not wearing it! All major dates with her, all committee interviews and even exams! There was a time when I had consecutive exams throughout the week, and I still didn’t give up on my belief! It had set a routine for myself; wearing the blue shirt and listening to Roobaroo from Rang de Basanti before going for the exams. I’ve still not figured if it was the power of the shirt or just my luck but I breezed through the exams like a charm. Over the years this exact kiddish beliefs had got me the strength to get through thick n thin. But alas, ‘the favourite shirt’ as it used to be called by my friends, had grown smaller for me over the years. It still seemed to be in its pink, but still had to be donated. It must have found another teen somewhere, somehow who needs its magic. Over the year when I owned it, I never knew what the name behind the collar meant, and to be honest I still don’t! But one thing I know is that “Pantaloons” was ‘the blue shirt of a lucky teen’ and always will be.
If I ever think about catchy advertisements that made an impact in my life, Idea's "Walk and Talk" and "What an Idea Sir Ji!" comes to mind. I remember, as a kid, after seeing that I would never sit and talk. I would always take the phone and start walking. The impact of the ad was such that I started telling all my family members to do the same. It was funny that whenever I saw anyone sit and talk, I would go to them and say, Walk and talk. The impact was that this became a habit. The longer we talked, the longer we walked, leading to some crucial healthy lifestyle changes.
There was a time not so long ago yet distant, a time when connectivity was one of the greatest tasks faced by our country. Telephone tariffs were still exorbitant and landline telephones were the only communication resource available to the common man. Much in contrast to present culture, communication was still as inflexible as the postal days.
I was lying on the football ground, gasping in pain from the hit. It was a direct hit to the chest this time. He had gotten hold of me, pulled me by my shoulders and buried his knee into my skinny chest. As the helpless guy, I had always been, I cried in pain. The social non-acceptance of a man crying embarrassing me even further. There were people around me; laughing, unempathetic… disgusting. I knew I was alone in this. I knew there was nobody who could help me. The teachers viewed me as a weakling and I didn’t have the guts to reveal anything to my family. But there was nothing I could have possibly done, after all, I was ‘not their equal’. My ordeal continued all my school life, all the while hoping I’d never see their faces in my life. But there was very little I could’ve done. They were my only ‘friends’ and for them, all of this was just a way to have fun. After boards, I got into a good college in a far-off neighbourhood. I thought all my nightmares are of the past even though all of them lived in the same colony as I. I had strategized plans to avoid taking routes where I’d have a chance of meeting them. But all behold! The biggest bully among them all was in my college, in the same class. I had lost hope, but oddly enough, he behaved. Hung out with me and my friends at the canteen as if nothing had happened in the past. Even though still fearful, I had somehow believed this absolute horror of a person had somehow become an empathetic ‘friend’; until that day. He had randomly picked stones, aimed at me from a distance and started throwing them. ‘My friends’ had joined him in no time to join the ‘fun’. But this time that was it. I was done with all of this. I needed relief from all of it. Thankfully it was nearing my vacation. I skipped the rest of my lectures till the semester break and only went to college for exams. I started eating healthy and started taking care of my health. Started running in the mornings to improve stamina. Joined the gym to get ripped and in 6 months time, I was a completely changed human being. Initially I was being ridiculed for going to the gym even after being the skeleton of the person I was, but to everyone’s surprise, there I was! Huge and strong. Stronger than the bully himself! From being my ultimate foe, he tried gelling up with me to help him bully others. Never had I ever, till then, had the guts to say no to him and now this was it. I was the owner of my own life. No more planning to avoid routes. No more living in fear. Even though I never had to use my strengths, it certainly was a relief the day I understood that I was considered as a person never to be messed with. The empowerment, the strength that it gave me in those days still remain with me. I believe I wouldn’t even be the confident and strong guy that I am today if it wasn’t for my bully.
The Indian multinational conglomerate with a valuation of US $44.3 billion and operating since 1857 has made it big in every sphere of our lives through quality business practises. Be it in the cement industry, or the retail industry, or in the steel industry, ABG has proved to be big each and every time by ensuring that they play an important part in every sphere of life.
The ascend of a country from poverty to prosperity, from tradition to modernity, is a great and fascinating enterprise. Many such enterprises have been the backbone of our vibrant democracy. One such and probably the most coveted name is Aditya Birla Group.
Aditya Birla Group (ABG) has a legacy of over 150 years and has been there with the lives of innumerable people. It is impossible to believe that one has never used or any one of the ABG’s products or services. It has associated itself with almost every aspect of human life.
Challenges are necessary in one’s life as they make the curve of the life sinusoidal. Else, the curve will be straight, and the life will seem dead. Challenges tests us on so many parameters like patience, understanding, presence of mind, collaboration, sacrifice, etc. that one needs to learn to live life in a better way. One of my ambitions was to do something beyond what I have ever imagined in helping others. I believe that life is not just to live for yourself but is to live for others as well. In wondering when I will be a part of someone’s life that I would create an impact, life put me in one huge responsibility as a human to do so.
It was a weird day at college. My first crush, the quintessential model of perfection in my mind, had just begun talking to me, the awkward guy of the class. It confused me, or rather it bothered me. Little did I know it was the beginning of a very sweet and budding relationship. I often wondered what had made her call me out that day, and I still remember the first ever compliment she had passed. She had liked my shirt, ‘the’ blue shirt. That moment on, the kid in me somehow associated my luck with that shirt. So much so that I never did anything important not wearing it! All major dates with her, all committee interviews and even exams! There was a time when I had consecutive exams throughout the week, and I still didn’t give up on my belief! It had set a routine for myself; wearing the blue shirt and listening to Roobaroo from Rang de Basanti before going for the exams. I’ve still not figured if it was the power of the shirt or just my luck but I breezed through the exams like a charm. Over the years this exact kiddish beliefs had got me the strength to get through thick n thin. But alas, ‘the favourite shirt’ as it used to be called by my friends, had grown smaller for me over the years. It still seemed to be in its pink, but still had to be donated. It must have found another teen somewhere, somehow who needs its magic. Over the year when I owned it, I never knew what the name behind the collar meant, and to be honest I still don’t! But one thing I know is that “Pantaloons” was ‘the blue shirt of a lucky teen’ and always will be.
If I ever think about catchy advertisements that made an impact in my life, Idea's "Walk and Talk" and "What an Idea Sir Ji!" comes to mind. I remember, as a kid, after seeing that I would never sit and talk. I would always take the phone and start walking. The impact of the ad was such that I started telling all my family members to do the same. It was funny that whenever I saw anyone sit and talk, I would go to them and say, Walk and talk. The impact was that this became a habit. The longer we talked, the longer we walked, leading to some crucial healthy lifestyle changes.
