Competitions

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The tiny “SIDDHANT” has come across that yellow advertisement banner

The tiny “SIDDHANT” has come across that yellow advertisement banner

The tiny “SIDDHANT” has come across that yellow advertisement banner of Idea cellular many times wherein “Aditya Birla Group” captioned in capital. I can very clearly re-visualize those big hoardings and highway banners while to different towns for personal and professional work. But, Inside IIM-U, through this articles I came to know that ABG was there all along my journey and memorable times.

SIDDHANT SAUMYA
Part & Parcel of Life

Part & Parcel of Life

Aditya Birla Group is one of the largest business groups in India and has been continuously impacting the lives of millions in some way or the other. There has been a radical shift from ‘Being Big’ to creating and delivering ‘Big Value’ for its consumers and people at large across the world. For me, this change has come about through its apparel line. Currently with brands like- Allen Solly, Van Heusen, Peter England, Louis Philippe, Aditya Birla Group has it all. Especially for people like me, who look for a nice fusion between fashion and comfort, within having to worry about going over-budget. Aditya Birla Groups Pantaloons is one such example. It caters to the needs of all without having to compromise on quality. A nice dress? Fashionable formals? Casual and comfy clothes? – Pantaloons is the answer.

Neha Jain
Living Large -An Aditya Birla Group way of Life

Living Large -An Aditya Birla Group way of Life

The Aditya Birla Group is one of the most premier business conglomerates in the world. It is one of those names that instill inspiration in the hearts of a billion people in India and many more outside. One of the reasons is that they have started as a Jute manufacturing company in 1919 and transformed into a $44billion multi-product corporation present in various sectors. Aditya Birla Group made every aspiring young Indian believe that he/she can make it big too by believing in themselves. Aditya Birla Group has also been an integral part of my life, being there with me at every moment of my life. My introduction to Aditya Birla Group was through apparel -Peter England, Louis Phillipe, Allen Solly, VanHeusen, Pantaloons, etc. and since then I became an ardent admirer of Aditya Birla Group and always associated the brand with highest of quality and comfort. I still remember the first time a More outlet has opened in my neighborhood because of all the time and effort that it saved all of us from going around shops to buy goods from different categories. More was a one-stop solution for all your groceries and household needs. Aditya Birla Group also takes up a lot of CSR activities to help the underprivileged sections of the society, they operate in around 5000 villages helping more than 7.5 million people with medical and educational services and this clearly shows the way Aditya Birla Group operates. So this is how Aditya Birla Group has been an integral part of various walks of my life through innovation and inspiration. 

K Chaitanya Reddy
Ups & Downs of Life

Ups & Downs of Life

Aditya Birla Group is an Indian conglomerate that helped each an every individual in some or the other way with its different providing and offers. ABG played a massive role in every individual’s life so as mine. ABG’s Pantaloons is my favourite. It gives various discounts and offers on all occasions. Even on normal days ABG’s fashion products give discounts. Once I had an opportunity to avail one of its offer of buying clothes worth Rs. 12000 in just Rs. 6000 and that day I enjoyed shopping a lot. That day I didn’t give a second thought on buying items I like due to lack of budget and bought almost 15 items together. Pantaloons have all kinds of wear such as casual, ethnic, western, etc. thus making it easier for me to buy clothes of every kind from one place at a very reasonable rate. Pantaloons is my goto place and my first priority for shopping anything from tops, jeans, trousers, kurta to proper ethnic wear. Pantaloons also provide good collection of footwear so it made shopping very easy with one store for everything. Another business of ABG that impacted my life is Vodafone Idea ltd. I am a Vodafone user and after Vodafone Idea merger I enjoyed various offers of unlimited outgoing and various data packs in very reasonable rates. Due to its offers I even disconnected my Wi-Fi services as it provided me with so many services at such a cheap rate that allowed me to enjoy its data services with high speed and without buffering.

Shruti Agrawal
Aditya Birla Group: Big in my life@IMI

Aditya Birla Group: Big in my life@IMI

Adhering to its tagline "My world, my way" Aditya Birla Group is truly developing its own world in its own way, the multinational conglomerate headquartered at Mumbai, is the third largest in private sector conglomerate. It has its businesses in fourteen industrial sectors and has achieved leadership in them across the globe. The corporation is also listed in Fortune 500 with a worth of US $44.3.

Aarushi Jain
Competitions | InsideIIM