Competitions

Aditya Birla Group, the Indian MNC has touched lives of every Indian in some way or the other since its inception in 1857. From cement to textiles, fashion to telecom it has touched every industry that is somehow has some relevance with our daily lives. For me as an individual, Aditya Birla Group has provided in house brands like Louis Philippe, Allen Solly, Van Huesen and more recently Forever 21. Being a shopaholic myself, I pay monthly visits to Aditya Birla’s own fashion retail store Pantaloons and I really love their collection. Their prices are pretty reasonable and the style suits my comfort. Being a working woman previously and currently a MBA student, I really need clothes that are comfortable, fashionable and also it doesn’t break the workplace ethics. Forever 21 being one of their latest acquisitions is one of the biggest achievements of Aditya Birla Group since this American brand in India made way for a very different line of clothing. Aditya Birla Group has made sure that the quality of all these brands in fashion never go down and the customer satisfaction stays at a high no matter what they buy and for how much. The discounts offered on these brands during season sales also provide good opportunity for people who are not ready to spend much on their clothing. My shirts and tops have always been appreciated by my peers as being trendy as well as fitting into the workplace wear category. So the brand has been very influential in my life since its stores have had great collection and service all year round and partner brands have always been a part of my wardrobe. I am happy that Aditya Birla Group being an Indian brand has been so influential unknowingly in my day to day life and I expect more partner brands from them.

Part AABG- The Big Boss of Brands – IIM RAIPUR

 

ABG Woo Me Competition- Part B

 “And once the storm is over, you won’t remember how you made it through, how you managed to survive. You won’t even be sure whether the storm is really over. But one thing is certain. When you come out of the storm, you won’t be the same person who walked in. That’s what this storm’s all about.”                                                     - Haruki Murakami

ABG - It's bound to affect you in one way or another! - Shreyas Apte, IIM Sirmaur

There are more than sixty conglomerates in India. However, very few of them have succeeded in making a positive impact on the life of a common man. I would like to take this opportunity to write about one such conglomerate that operates in so many important business sectors, that it is bound to affect every single person in one way or another. Yes, I am writing about the Aditya Birla Group.

Aditya Birla Group- Strengthening the roots since ever- TAPMI

Aditya Birla, a company whose name we associate with almost every other product that we use in our daily lives. Be it fashion, retail, telecom, lifestyle, metals, or others, there is almost no major industry that the company has left untouched. Not only does the group enters such businesses but performs in all such segments immensely well. Spanning a total of 34 countries and giving employment to approximately 1,20,000 employees, ABG has made an impact almost over each person’s life, whether big or small.

Infinite End, IIM Raipur

PART A

No Gain without pain

I think one of the most distinguishing characteristics in me is the diversity of experiences, I possess. My father, being an employee of government, meant we had to move around India almost every two years which meant exposure to various cultures,traditions and languages. This has made me a person with ethics and perseverance. Nothing could have gone better than getting my first job in Capgemini after my graduation in Electrical Engineering from ITER. While being in a diverse environment has been apparent throughout my life, it is in Capgemini that my awareness of multiple cultures, to break stereotypes, overcoming language barriers was most reinforced.

Life: The Perfect See-Saw

Life has always been a rollercoaster of emotions for me.