Competitions

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Words to live by

Words to live by

“The Golden rule I can think of is the fact that you must follow your passion and do something that’s close to your Heart” – Kumar Mangalam Birla.

raghav katyal
Winkin Cow Milkshakes available in four different flavours namely, chocolate,

Winkin Cow Milkshakes available in four different flavours namely, chocolate,

 Winkin Cow Milkshakes available in four different flavours namely, chocolate, mango, strawberry and vanilla, is the sole BIL in drinks segment; which was launched as one of the many attempts BIL to become an all foods company on its 100th year of operations. My project was based out of Delhi and was aimed at increasing Winkin Cows presence across ACD with primary focus on transit cluster and tourist destinations. The targets provided was to provide an horizontal expansion by placing winking cow in 100 outlets and by projecting revenue of Rs.60lakhs (in a years time) through these outlets.

Aashna Mehra
Winkin Cow Milkshakes available in four different flavours namely, chocolate,

Winkin Cow Milkshakes available in four different flavours namely, chocolate,

 Winkin Cow Milkshakes available in four different flavours namely, chocolate, mango, strawberry and vanilla, is the sole BIL in drinks segment; which was launched as one of the many attempts BIL to become an all foods company on its 100th year of operations. My project was based out of Delhi and was aimed at increasing Winkin Cows presence across ACD with primary focus on transit cluster and tourist destinations. The targets provided was to provide an horizontal expansion by placing winking cow in 100 outlets and by projecting revenue of Rs.60lakhs (in a years time) through these outlets. 

Aashna Mehra
Why to choose PGPEX-VLM program

Why to choose PGPEX-VLM program

The PGPEX-VLM program fortify the foundation by facilitating shift  from core engineering to management domain especially in manufacturing.  Through its expansive curriculum, one can develop a robust understanding  of business fundamentals pertaining to how finance, marketing, and  operations interact as well as concepts of supply chain and cost  management. The combination of practicum, the course-works at  IIM-Calcutta, IIT-Kanpur, and IIT-Madras, along with the exposure one  will gather as part of the various Clubs at IIM-C will  ease one's career transition and build hands-on skills. Since business  relies on estimation, decision-making and big-picture thinking,  PGPEX-VLM’s unique focus on International Industrial Study Visit at Japan and platforms such as VLMP Lecture Series have generated appeal. They will instil the thought process, awareness,  and skills one needs as part of the global workforce. Through the 6-week mandatory industry internship, one can execute his/her learnings, and it will provide practical exposure to real-life business challenges and whet leadership skills. 

SAUNAK DEY
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