Competitions

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I find my happiness where the Sun shines🌞- Ankita Chauhan, MDI Gurgaon

I find my happiness where the Sun shines🌞- Ankita Chauhan, MDI Gurgaon

A handful of  entities  are actually able to prove ‘It’s all in the name’ doctrine.Just like the Sun (Aditya), ABG is a big-league part of our lives, refurbishing it in obvious as well as hidden ways.Like for millions others, ABG is an integral part of my existence.It is the invisible name behind my style, my connectivity to my loved ones, my mobility, my food, my purchasing power and what not.

Ankita Chauhan
Aditya Birla Group- bringing the world to India: VGSoM, IIT Kharagpur

Aditya Birla Group- bringing the world to India: VGSoM, IIT Kharagpur

Yes, you read it right!! With a tagline 'Taking India to the world', Aditya Birla group, one of the biggest conglomerates is, in reality, making the world look up to India with it's diverse and global presence. With a strong consumer base, the group has been a pioneer in shaping the nation's economy just by the basic needs of the nation and people.My experience with the group started with !dea in 2006. From then till date, I had retained !dea as my only network- that explains how satisfied I am with their service. For any organization, the biggest asset would be its consumers and the ABG's efforts to retain, respect and cater to their needs amidst immense competition are truly phenomenal. ABG's intent to value its customers is clearly portrayed even through their taglines- For example, Empower yourself( Van Heusen); My world my way( Allen Solley). Needless to say, middle-class masses like me would derive immense pleasure and pride by wearing these brands.I still remember those days when we used to stay in long queues at More- the retail chain store which was once part of ABG. High price tags are notorious for surprising people- but at More, we were surprised to see those high-quality products with the lowest prices. Pantaloons is also one such single stop that has provided me jaw-dropping clothing collections at affordable prices.I, hailing from a cement industry background, can more associate with ultratech as a brand and the benchmarks it has set. With its continuous expansion and strategy, it has become an Engineer's choice not only as a  product to build my home but also as a dreamy company to work with.ABG's omnipresence in metals, mining, communication and textile industry which provides employment to millions of Indians, directly and indirectly, has become a part of every individual's family.As the popular saying goes, Success is a journey, not a destination. ABG, through its never-ending journey, is a quintessential model of success. This truly inspires me and I thank ABGLP for providing me an opportunity to express my gratitude towards ABG.

SRINIVAS HARIVANAM
Fighting Myself.

Fighting Myself.

One student who has never even seen the 2nd rank saw a precipitous fall in one of the most important times of academic life. Being a topper till 10th grade, I was a confident all-rounder who is acknowledged for his balance between academics and extracurriculars. Be it talent search examinations, scholarship tests or extempore competitions, I performed remarkably in varied areas in school life.

Shubham Bagga
What an IDEA ABGGGG!!

What an IDEA ABGGGG!!

Communication is one of the fundamental things which gives mankind a distinction from the rest of the world. Since times innumerable man is striving to make communication easier, simpler and more efficient. The centuries-long experiment got a major breakthrough with the disruption of mobile technology. Network companies gave man the privilege to talk to anyone from anywhere. My life has changed dramatically since I have witnessed this turning point in my formative years.

Shubham Bagga
IIM Ranchi "Life is Beautiful" - A Delusion?

IIM Ranchi "Life is Beautiful" - A Delusion?

Kumar Mangalam Birla is someone who I have always admired. I read one of his quotes in my seventh class i.e., "Well, I think the golden rule I can think of is the fact that you must follow your passion and do something that's close to your heart. And I think that that's very important, well, to be successful and to be happy." He is someone who I have great respect for. Being a teenager, I endorsed the creative advertisements of IDEA cellular network. "An Idea can change your life" is one of the best value proposition that I have ever seen. Knowingly or unknowingly, Aditya Birla group is part of my life since childhood. Coming from a rural area I have witnessed the spread of Ultratech cement brand in the corners of the country. I'm mostly inclined to the quality product of  in-house apparel brands such as Allen Solly, Van Heusen, Peter England. With its vast network, Aditya Birla Group is enlightning and empowering millions of lives every single day. The most excited part is that the company also planning to enter payments bank business. Also my friend is benefited from the scholarship offered by the Aditya Birla Group whereas there is no binding to join the Group after the completion of his course. The Corporate Social Responsibility of Aditya Birla Group has created an impact by providing sustainable way of life for the weaker sections of society. These kind of activities from the Aditya Birla Group inspires people like me to contribute more to the society.

SANAPALA MOHAN VAMSI
The ABG Idea

The ABG Idea

The year 1857 has contributed a lot to history, as India was witnessing her first major revolt against the British Raj,  in another corner of the country, another simple individual was setting the stage for the birth of altogether a different kind of revolution. This simple venture by Shri. Seth Shiv Narayan Birla has for over the past two centuries been monumental in the growth story of the country. The campaign that was spear headed by Mr. G.D Birla, with a vision to put India on the global map, is a story that shall birth goosebumps every time it is retold.

Sai Dinesh Chayanam
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